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• Analysis of marketing strategies to increase broiler chicken sales at chicken room broiler farm, South Lampung

  Wahyu Esa Akbar , Agus Purnomo

  58-71

  2025-04-01

  Statistics: 1590

• Influence of social media on SMES marketing performance evidence from Bodija, Ibadan north local government OYO state

  Tosin P. Adeyemo

  256-271

  2025-08-04

  Statistics: 622

• Marketing communication model at baitul maal wal tamwil integrated joint enterprises Sidogiri Melaya Bali, Indonesia

  Adil Siswanto

  210-227

  2025-08-04

  Statistics: 623

• Implementation of direct marketing in an effort to increase MICE customer loyalty

  Farouk Fuadi , Budi Susanto , I Nyoman Rajin Aryana

  14-20

  2022-12-08

  Statistics: 2578

• Evaluating the extend of marketing plan in Nigerian business organization

  Sokari Jusih Ogu

  23-32

  2024-03-15

  Statistics: 495

• How the word of mouth marketing strategy influence the consumer buying interest? (A case of genestick product)

  Pearl Loesye Wenas , Christoffer Daniel Natos , Margresye Diana Rompas , Benny Irwan Towoliu

  146-152

  2024-10-16

  Statistics: 479

• Implementasi green marketing pada FiPuA

  Ni Made Utari Tisna Angela , Majid Wajdi , Ida Bagus Sanjaya , Siti Arbainah

  21-35

  2022-12-08

  Statistics: 2354

• Analysing digital marketing strategies to enhance brand awareness: A case study of Ichyo Crepes - micro, small, and medium enterprise (MSME)

  Leoni Fitria Suryawati Dewi , I Made Widiantara , Majid Wajdi , Norhayati Mohd Yusof , QingHao Wu , Yuen Fook Chan

  319-331

  2026-08-09

  Statistics: 391

• The role of digital promotion in enhancing hotel competitiveness in Bali’s tourism sector

  Anak Agung Ayu Mirah Kencanawati , I Nyoman Meirejeki , Ni Nyoman Supiatni , I Ketut Suarta

  300-313

  2025-08-04

  Statistics: 964

• Digital marketing strategy through facebook social media to increase sales at Rifki Jaya furniture store Bandar Lampung

  Arian Azmir , Agus Purnomo

  23-33

  2025-04-01

  Statistics: 1193

• Analysis of marketing strategy at JeKo resaturant

  Ridho Maulana Putra , Mian Ivany Banjar Nahor , I Kadek Dwi Suastika , Maria Mayasari Tinu , Mawar Indah , Ni Kadek Rhiska Lesthari Ardhika , I Kadek Bagus Pramoedia Sananta

  110-117

  2024-08-02

  Statistics: 1145

• Enhancing hospitality business visibility through strategic search engine optimization (SEO) implementation in digital marketing platforms

  Sang Ayu Nyoman Suwitri , I Gusti Ketut Gede , Majid Wajdi

  272-286

  2025-08-04

  Statistics: 2172

• Building customer's brand awareness through social media platform

  Ni Wayan Pastini , Luh Nyoman Tri Lilasari

  155-162

  2023-12-13

  Statistics: 1411

• Digital transformation in volcano tourism:: A systematic review of marketing, engagement, risk, and sustainability

  Mohammad Wartaka , Usep Suhud , Sumardjono Sumardjono , Dede Suparman , Dadi Muhamad Hasan Basri

  354-369

  2026-08-16

  Statistics: 291

• The role and use of social media as a medium for marketing tourist attractions and increasing tourist visits

  Budi Susanto , Yanuaresti Kusuma Wardhani , M. Agus Sutiarso , Muhartoyo Muhartoyo , Ni Luh Gde Sri Sadjuni

  48-55

  2023-04-04

  Statistics: 4197

• Developing innovative and effective marketing strategies to deepen customer engagement and expand market reach successfully

  Ni Ketut Masih , I Dewa Gede Ari Pemayun , Firman Sinaga

  171-182

  2025-08-04

  Statistics: 677

• Identifying high-value keywords for Bali tourism: A machine learning approach

  Asep Koswara

  314-327

  2025-08-04

  Statistics: 916

• Enhancing the competitiveness of Pinge tourism village: Integrated strategies for sustainable rural destination development

  Putu Melia Chandra Dewi Nadera , Nyoman Mastiani Nadra , Ni Putu Ariningsih

  567-579

  2025-12-10

  Statistics: 750

• The role of social media content quality and online reviews in shaping hotel room booking decisions: Evidence from Swiss-Belhotel Rainforest Kuta, Bali

  I Komang Karisma Adinata , Ida Bagus Sanjaya , Majid Wajdi , Dr. Muhammad Ahmad Mazher , Md. Afsarul Islam , Muhammad Waheed

  291-305

  2026-08-07

  Statistics: 494

• Tourism village development strategy: A case study in Kaba-kaba village, Tabanan-Bali

  I Wayan Pantiyasa , Moh Agus Sutiarso , Budi Susanto , Kasiani Kasiani

  213-221

  2023-12-28

  Statistics: 1104

• Optimizing instagram for strategic communication: A study on engagement, branding, and digital audience connection

  Ni Kadek Pande Ayu Ratih , Kadek Dwi Cahaya Putra , Majid Wajdi

  249-363

  2025-08-04

  Statistics: 2130

• Determinants of impulse buying behaviour toward fashion clothing on tiktok live among female students at IIUM

  Ramasa Varity

  249-261

  2026-08-05

  Statistics: 317

• Strategic procurement practices and organizational performance

  Utibe Umoh Mbuk , Kelechi Enyina Ugwu , Dr. Obichere Jude-Kenedy Chibuzo

  95-104

  2026-04-02

  Statistics: 1164

• Systematic review of the impact of social media on entrepreneurship

  Ravi Kant Sharma

  209-220

  2024-10-22

  Statistics: 1007

• Digital transformation enhances tourism competitiveness, sustainability, and visitor experience in the digital era

  Jumhur Hakim , Ida Ayu Ketut Sumawidari , Asma Khan , Basu Dev Lamichhane , Md. Gulam Mokta Dhir , Mutahir Abbas , Nirdosh Agarwal

  142-152

  2026-04-02

  Statistics: 853